Entry in progress—B.P. Wikipedia: Cash cow In business, a cash cow is a product or a business unit that generates unusually high profit margins: so high that it is responsible for a large amount of a company’s operating profit. This profit far exceeds the amount necessary to maintain the cash cow business, and the excess is used by the business for other purposes. A firm is said to be acting as a cash cow when its earnings per share (EPS) is equal to its dividends per share (DPS), o